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PUMA Collabo with Helly Hansen to Revive the 90s | Where Track & Field Meets Sea and Mountain

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PUMA X HELLY HANSEN PRESENTS 90’S APPRECIATION COLLECTION

PUMA and HELLY HANSEN have teamed up for a second collaboration, blending PUMA’s athletic DNA with HELLY HANSEN’s technical knowledge and expertise.

Founded in Norway more than 140 years ago with the creation of waterproof clothing for sailors, HELLY HANSEN is a leader in sailing and performance ski apparel, as well as premium workwear. Through daring designs, HELLY HANSEN’s technical and protective outerwear left its mark on 1990’s hip-hop culture and streetwear. Continuing to celebrate vibrant 90’s street culture, the second PUMA x HELLY HANSEN collection pays tribute to the heritage of both brands through materials, colour combos and graphics while incorporating a fresh twist of technical details and modern elements.

The All new Helly Nasen and Puma 2020
The All new Helly Nasen and Puma 2020

PUMA x HELLY HANSEN Future Rider (R1 899)

  • The classic Fast Rider revamped as the Future Rider, the future of casual-cool street style
  • Knitted upper with hairy suede overlays
  • Woven HELLY HANSEN and PUMA tag on quarter
  • Tongue label with unique HELLY HANSEN graphic

PUMA x HELLY HANSEN RS-X3 (R2 399)

  • X3 takes X to a new level: cubed, enhanced, extra
  • Reflective elements on quarter and vamp
  • Webbing with HELLY HANSEN repeat print
  • Reflective piece with PUMA and HELLY HANSEN debossed logos on tongue

PUMA x HELLY HANSEN TFS Track Top (R1 799) and Pants R1 299)

  • Inspired by  90s street culture, the track top and pants combine the technical heritage of HELLY HANSEN with PUMA’s athletic DNA
  • Colorblocking details as design element
  • Made with bluesign® certified fabrics

PUMA x HELLY HANSEN BB Cap (R399)

  • 6 panel cap with semi curved visor
  • Woven badge on the front
  • Daisy chain on the side

PUMA x HELLY HANSEN Portable

  • Two-tone ripstop portable with front mesh pocket and logo underlay
  • Adjustable shoulder strap

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